Monday, September 22, 2014

Exercise 6 - Logo Design


Today a client has called in to ask you to design a logo for their business.

You need to design a logo, a business card and letter head.


2.  Pick a business from below or think of your own (you could even do one for yourself as a graphic design company).

3.  On an 8.5" x 11" paper, you will then HAND DRAW 3 versions of the logo you imagine for the business.  I will not grade any of your work until I first grade the hand drawing.  Remember to put your name and grade number on the sheet.

4.  Download the Adobe Illustrator template to put your logo, business card and a letter head.

You must draw everything.  If you use a photo you need to trace over it.

5.  Turn in the file as period#_lastname_firstname_6x

You are being graded on creativity, attention to detail, originality, Adobe Illustration drawing skill and being able to explain some kind of connection between your logo and the business.


Due September 23
25 points: Hand drawing
75 points: Adobe file (Turn in as period#_lastname_firstname_6x)

Potential Client List:  Choose one of the below companies, or come up with your own.

1.  Maine Spray Paint Company:  A company making specialty spray paints that are geared for the urban market (for self proclaimed street artists).
2.  Im Board:  A surf board company out of Hermosa Beach, California.  They were started by a girl surfer who wants to make surf boards and equipment for the female market.
3.  Oro's Gym:  A gym that has a reclaimed building from the barrio in South Tucson and wants a logo they can use to grow the company.
4.  Badger Coffe House:  An alumni group wants to set up a professional coffee house just down the street from Tucson High School and want to use THS mascot for their shop.
5.  Tohono O'Odham Solar:  A start up company that wants to put solar panels on the tops of the big stores and malls in Tucson to help offset power usage, and save those companies money.